Creative Services SEO & AI Search Agency | Rawww
Rawww

SEO & GEO.
Built for where search is heading.

Search has changed. People aren't clicking ten blue links anymore, they're getting one AI-generated answer. We combine creative SEO thinking with Generative Engine Optimisation (GEO) to make sure your brand ranks on Google and gets cited by ChatGPT, Perplexity and AI Overviews. Both, not one or the other.

SEO & GEO Audit

Most brands don't know where they're losing ground in search, on Google or in AI. Our audit changes that. We dig into your current SEO performance, your content authority and your AI search visibility to give you a clear picture of what's working, what isn't and exactly what to do next.

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SEO & GEO Strategy

As a creative services SEO agency, we develop a custom strategy tailored to your specific business goals - one that accounts for both traditional search and AI-driven discovery and tracks progress every step of the way.

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Technical SEO

We have the tools and expertise to make ongoing refinements that elevate your website performance, grow your natural keyword ranking, and improve your visibility in AI-powered search results.

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SEO & GEO Optimisation

We think creatively about SEO and GEO. Looking beyond the statistics, we find ways to optimise both onsite and offsite, covering all your channels to drive omnichannel visibility, including emerging AI search platforms.

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“Rawww have been absolutely amazing to work with. They’ve brought our brand to life with consistency, creativity and uniqueness, and have gone above and beyond to ensure we’re happy with the results. ”

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- Marketing Manager, St Mary's Guildhall

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Tom White
TOM WHITE

Driving organic growth for Coventry's leading waste management company

Through comprehensive SEO strategy and content optimisation, we helped Tom White establish strong search visibility in a competitive market, driving qualified leads from businesses seeking sustainable waste solutions.

69%

engagement rate

28%

conversion rate
Case study
Tom White
TRIBE

How we made TRIBE Manchester Airport the perfect stop before take-off

Creating an SEO-led digital strategy for TRIBE Manchester Airport, optimised for hotel bookings, restaurant visibility and AI-driven search discovery across Google and generative search platforms.

180%

increase in search impressions

20%

uplift in bookings
Case study
Mallory Court Hotel
MALLORY COURT HOTEL

Driving organic growth for Mallory Court with a refined SEO strategy

We enhanced Mallory Court’s online presence through tailored SEO, boosting search rankings and increasing organic traffic, to reflect the hotel’s luxury offering and attract more direct bookings.

50%

increase in traffic and users in the first 3 months

10%

increase in engagement in the first 3 months
Case study
AI SEARCH AUDIT

AI search is replacing your organic traffic.
Are you ready?

If your brand isn't being cited by ChatGPT, Perplexity or Google AI Overviews, you're already losing ground. Our AI Search Audit shows you exactly where you stand and how to fix it.
Find out more about our AI Search Audit

We’re often asked…

SEO is a long-term strategy, and while some improvements can be seen in a few weeks, more significant results typically take 3–6 months. We focus on sustainable growth by combining technical optimisation, content creation, and keyword targeting to improve your site’s visibility and rankings over time.

Yes – we offer both. Whether you need a one-off SEO audit to identify quick wins or ongoing monthly SEO support to continually grow your organic traffic, we can tailor our service to your goals and budget.

We stay ahead of evolving search trends by focusing on high-quality, relevant content, structured data, and technical performance – all of which are key to being visible in AI-driven and voice search results. Our SEO strategies ensure your website is ready for how people search today and in the future.

Traditional SEO focuses on ranking in search engine results pages through technical optimisation, keywords and backlinks. AI optimisation (sometimes called AEO, GEO or LLMO) ensures your content is structured and written in ways that AI assistants and language models can understand and cite, positioning your brand for the future of search.

We provide comprehensive monthly reports covering keyword rankings, organic traffic, conversions and technical health. We focus on the metrics that matter to your business, not vanity statistics, and include actionable recommendations to continually improve performance.

Yes, we have experience diagnosing and recovering from both algorithmic and manual penalties. Our creative services SEO agency approach includes thorough technical audits, backlink analysis and content reviews to identify issues and implement recovery strategies.

Campaign services

Campaign services

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Website services

Website services

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Ready for a chat?

Ready to take your SEO to the next level? Let's start the ball rolling with an introduction.

Coventry

Coventry

Boiler House,
Electric Wharf,
Coventry,
CV1 4JU
+44 (0) 247 771 4660

Battersea

London

The Engine Room,
Battersea Power Station,
London,
SW11 8BZ
+44 (0) 208 076 5824

Coventry

Coventry

Boiler House,
Electric Wharf,
Coventry,
CV1 4JU
+44 (0)24 7771 4660

Battersea

London

The Engine Room,
Battersea Power Station,
London,
SW11 8BZ
+44 (0)20 8076 5824

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