Creative Branding, Brand Strategy & Identity Design | Rawww

Creative branding that does more than just stand out

As a creative branding agency, we understand that branding goes beyond a logo or strapline. It's about who you are, what you do, and the values you stand for. In a landscape where AI-generated brands are everywhere, what we create is different: branding informed by real insight, shaped by human creativity, and built to push the boundaries of your industry.

Brand Strategy

We've helped many companies define their brand strategy and align their teams to a shared vision and mission, giving them the clarity and confidence to grow. Our creative branding agency approach ensures your strategy is built on solid foundations.

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Brand Identity

Your brand deserves a distinctive look and feel that works across every channel, without compromising its message. As a creative branding agency, we create identities that are both memorable and adaptable.

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Brand Guidelines

Brand guidelines provide consistency and direction for your internal teams and external agencies without restricting creativity, so your brand always looks and feels right, wherever it appears.

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Tone of Voice

Creating character and meaning through your tone of voice allows your brand to stand out. We define clear rules that help content creators write consistent, effective copy that sounds authentically you.

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“Great experience working with Alison and Theo from the Rawww team to help develop a new brand for a group of companies. Professional, creative and on time.”  

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- Principal, Freshstream

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TASC
TASC

Supporting a vital ambulance charity with consistent brand communications

Following our recommendations to refresh their brand and website TASC were able to grow their presence nationally.

137%

increase in website users

3.2

million social sticker views
Case study
Staircraft
STAIRCRAFT

Repositioning a manufacturer's brand post-acquisition to support growth

Following their acquisition by Travis Perkins, we developed a comprehensive brand strategy and visual identity that balanced Staircraft's established expertise with their expanding product range, helping them tap into new markets. 

339%

increase in booking conversion

133%

increase in search impressions
Case study
DeterTech
DETERTECH

Building a brand to give greater peace of mind to people and communities

Supporting an international security brand on their mission to provide greater peace of mind to all, by transforming seven business entities into one holistic brand.

Growth

into Europe

Consistent

product branding
Case study

We’re often asked…

We offer everything from brand naming and visual identity design to tone of voice, brand guidelines, and tone of voice guides. Whether you need a full rebrand or a refresh, we create brand stories that truly with your customers.

It all starts with a good conversation. Through relaxed workshops and discovery sessions, we get to the heart of who you are, your values, personality, and goals. That way, we can shape a brand that feels true to your business and speaks directly to your audience.

We can help roll it out across your website, campaigns, social media, and more. We’re happy to collaborate with your in-house marketing and design teams to keep everything looking consistent, and true to your brand wherever it shows up.

Every branding project is unique, so costs vary depending on scope. A brand refresh might start from a few thousand pounds, while a comprehensive rebrand including strategy, identity, guidelines and rollout will be a larger investment. We'll provide a detailed quote after understanding your specific requirements.

A brand refresh updates and modernises your existing brand elements whilst retaining core recognition, such as evolving your logo or refreshing your colour palette. A full rebrand is a more comprehensive transformation that may involve new positioning, naming, visual identity and messaging from the ground up.

We create comprehensive brand guidelines that provide clear direction whilst allowing flexibility for local adaptation. These include detailed specifications for logo usage, typography, imagery, tone of voice and application examples, ensuring your brand remains cohesive whether it appears in the UK or internationally.

Campaign services

Campaign services

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Website services

Website services

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