with a point of difference
to connect with long-term clients
positioned to showcase abilities
No Ordinary Hospitality needed a clearly-developed name, website, and branding strategy in order to better communicate their messaging and value proposition, build trust and relationships with potential clients, and highlight the bespoke nature of their services - all whilst reflecting the premium feel of their business. As a brand looking to expand from purely B2B into an additional B2C market, NOH also needed a digital presence with water-tight messaging, clear signposting, and intuitive user journeys designed to guide and support two very different audiences.
To develop the branding, we introduced the use of arrows to guide customers through the website, cleverly incorporating the NOH abbreviation into a compass design element that reflects their message of ‘hospitality moving in the right direction’.
The green, bronze, and marble pattern was selected by our designers to portray a luxurious, professional aesthetic, highlighting the sorts of tasteful colours and materials one might encounter in a hotel or restaurant. The overarching messaging on the website is clear and concise, speaking directly to the needs and pain points of their target market, whilst the elegant copy tone reflects the prestigious nature of NOH’s brand.
The partnership between Rawww and NOH has seen the brand move in exciting new directions, supported by our team of creatives and experts. What began as a B2B venue management platform has evolved into a comprehensive, full-service hospitality experience that serves both business clients and consumers directly. The website now showcases NOH’s stunning portfolio of Midlands-based venues alongside their unique selling points, making it easy for audiences to discover and book exceptional spaces for stays, events, weddings, and more.
Each venue is presented with compelling imagery and detailed information that highlights what makes it special, allowing potential guests to explore their options thoroughly before making a commitment. The platform seamlessly integrates both pathways, directing visitors to individual venues whilst also offering the convenience of contacting and booking directly through NOH. This sleek user journey creates a streamlined experience which serves multiple audiences.
With a desire to focus on encompassing all aspects of hospitality, we made sure that this was clearly communicated throughout the website. From introducing the business, the services that they provide, and their relationship with Coombe Abbey Hotel to their impressive client portfolio and venue showcase, the website has been able to successfully generate trust and brand awareness whilst also gaining enquiries from potential customers and direct booking from guests seeking extraordinary hospitality experiences.
© 2026 Rawww Ltd | All Rights Reserved. Company No: 05508453
