Our Park Resorts Case Study | Rawww
Rawww

PARK RESORTS

Great holidays to remember

 

Park Resorts

Create an engaging online summer campaign to raise awareness of Park Resorts UK-wide and to stimulate bookings.

Campaign concept design
Campaign style guide
Microsite design and development
Online display creative
Homepage takeover creative
Social media creative
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What we did

Our chosen tagline was ‘Big Summer, Tiny Prices’ which we combined with the image of a hand framing a photograph of the perfect summer moment. We reinforced the campaign with a Facebook-hosted competition which enabled holidaymakers to submit ‘photo stories’ of their favourite summer memories at Park Resorts to win a prize. This generated huge social media activity, raising the brand’s profile and establishing a successful formula for future campaigns.

Park Resorts

Park Resorts

Park Resorts

Park Resorts

“The campaign creative looked amazing and was well received. The Rawww team were quick to respond in such a short turnaround time.”

- Online Marketing Manager, Park Resorts 

Let’s help you grow.
Call +44 (0)24 7771 4660

Coventry

Coventry

Boiler House,
Electric Wharf,
Coventry,
CV1 4JU
+44 (0) 247 771 4660

Battersea

London

The Engine Room,
Battersea Power Station,
London,
SW11 8BZ
+44 (0) 208 076 5824

Coventry

Coventry

Boiler House,
Electric Wharf,
Coventry,
CV1 4JU
+44 (0)24 7771 4660

Battersea

London

The Engine Room,
Battersea Power Station,
London,
SW11 8BZ
+44 (0)20 8076 5824

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