To create an online portal that engaged all Citeron and Peugeot after sales staff, whilst encouraging networking and conversation, ensuring they stay in the know about everything after sales.
In response to the growing need for enhanced communication and collaboration within the aftersales team, we developed Citroen After Sales Live, a dynamic online portal that aimed to streamline processes, foster engagement, and empower employees with valuable resources and information.
From a personalised dashboard feature that provides each user with quick access to relevant information, boosting productivity and efficiency, through to quirky spotlight competition campaigns that includes exciting prizes and giveaways, whilst also creating a sense of togetherness within the after sales team.
We also created a similar website for Peugeot, tailored to their after sales employees. Drawing upon the same principles of personalised engagement, collaboration, and resource accessibility, Peugeot After Sales Guild mirrors the features and functionalities of its Citroen counterpart.
The guild includes a personalised dashboard, seasonal competitions, important bulletins, and even a collaborative forum where staff can discuss issues and come up with solutions. The portal aims to empower Peugeot after sales staff with the tools and resources needed to excel in their roles.
Whilst the after sales portal’s are essentially a work platform, The PSA Group wanted to emphasise the importance they place on their staff having fun at work and embracing their culture. This social element to the portal’s, reflected in the competitions, news area, forums and league tables, aims to inspire their staff and highlight the fact that they’re appreciated, respected and valued as individuals.
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