Good Stuff.


Experts in children’s books and school library design

View our case study on branding and website design with Peters

Design new branding and a website that conveys the scope of Peters’ expertise and services for schools and their passion for enabling children to experience the magic of reading.


We created a colourful logo design for Peters

What we did

We developed a new ‘cloud’ logo inspired by the world of delightful possibility that comes to life when a child opens a book for the first time. This simple image underlined Peters’ core focus on providing books while hinting at their wider support for reading. A bright new website told the full story, including their book selection, library design and furniture supply services.

Peters logo animation
We designed colourful brand design assets for Peters
Rawww’s informed brand strategy for Peters provided insight
Our colourful website design helped attract viewers
Creative branding brought the website to life
Our website design was mobile friendly for users
Our brand strategy included print design for brochures


“We are delighted with the new branding that Rawww created for us. It really encapsulates our approach and the way we see ourselves – colourful, fun, and most of all, passionate about children’s reading.”

- Head of Sales and Marketing - Peters

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