Design new branding and a website that conveys the scope of Peters’ expertise and services for schools and their passion for enabling children to experience the magic of reading.
We developed a new ‘cloud’ logo inspired by the world of delightful possibility that comes to life when a child opens a book for the first time. This simple image underlined Peters’ core focus on providing books while hinting at their wider support for reading. A bright new website told the full story, including their book selection, library design and furniture supply services.
“We are delighted with the new branding that Rawww created for us. It really encapsulates our approach and the way we see ourselves – colourful, fun, and most of all, passionate about children’s reading.”
– Head of Sales and Marketing – Peters