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ABC Boat Hire

2019 Boating Brochure Redesign

ABC brochure design header

The brief

Boating holidays are made easy with ABC Boat Hire who specialise in family-friendly canal boat holidays in England. Rawww previously worked with the team at ABC to produce their 2018 brochure and help bring a more modern approach to boat hire services. Following this, the company asked Rawww to design and layout their new 2019 holidays brochure.

Ingredients

Photography art direction for ABC

What we did

We provided moodboards and concepts for the new brochure design, before creating the 2019 brochure. We also provided art direction and a shoot list to direct the requirements of the front cover hero photo, along with other family friendly photos that help to provide a feel for what it’s like to take a canal boat holiday with ABC.

ABC brochure design content
Modern brochure design for ABC
ABC brochure design photoshoot
Professional brochure design for ABC
Brochure layout design for ABC

“We were looking to give our canal boat holiday brochure a new, fresh and professional look in 2018. Rawww assisted us with a mood board, support with a photoshoot and putting the whole brochure together. We were very pleased with the design of the new brochure and booked them again for the 2019 brochure design. Communication and support was very good throughout the whole process.”

– Marketing and Sales Director, ABC Boat Hire

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